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Heart-Centred Business Podcast

Welcome to the Heart-Centred Business Podcast - the place to be for fabulous, feminine business. I'm your hostess, Tash Corbin, and together we will build our gorgeous businesses the FUN, EASY and HEART-CENTRED way. Does that sound like you? Let's have some fun!
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Now displaying: January, 2021
Jan 31, 2021

In today's episode, I'm going to help you build your email list from scratch.

This is a very consistent question that I get asked about in the online space, so I wanted to break it down into a step-by-step process.

Whether you've got no mailing list whatsoever, or you've been trying to build it for a while but it just doesn't seem to be getting any momentum, this is going to be a really helpful episode for you.

We know that having a mailing list is a very critical element of growing an online business.

It's the asset that you own in terms of audience. You could lose your Facebook audience in the blink of an eye. The platform that you love building your audience on may disappear. But when you have a mailing list, that mailing list is actually an asset that you have in your business.

You want to make sure that forms a core part of your online business strategy.

I love having a mailing list, and I love sending emails out to my mailing list consistently. It's such a high connection opportunity to have a conversation, dive into someone's inbox and give them some really juicy value consistently.

It's the main way that I distribute this podcast every single week. I encourage my mailing list to reply to me and I LOVE getting replies to my emails.

Due to the high level of engagement and the high level of connection that I have with my mailing list, it is still my number one core foundation of any launch or promotion strategy.

Having a mailing list, and particularly having a mailing list that grows over time and that you're consistently nurturing, is going to be a really powerful part of any online business strategy.

If it's something that you want to be focusing on in 2021, what do you need to do in order to build that email list (especially if you're starting from scratch)?

Show notes in full: tashcorbin.com/255

Follow Tash on Facebook: facebook.com/tashcorbincoaching​

Join the Heart-Centred Soul-Driven Entrepreneurs: https://facebook.com/groups/hcsde​ 

Jan 24, 2021

It's time for another Q&A episode of the podcast! Today I'm answering Andrea's question about whether or not it's possible to niche too narrowly.

Can your niche be too small? Can you niche too far?

If this is something you're worried about or you're still experiencing some niche resistance, this is going to be a super helpful episode for you.

A big thank you to Andrea Jordan for this question for today's podcast episode. You can find out more about Andrea and her amazing services over at learndiscoverbefree.com.

Andrea is a business strategist and systems expert, and can help you make your business run smoother and more easily.

Andrea asks:

"Can you niche too far? Meaning is it possible to restrict your niche so much that your business is no longer sustainable? Are there warning signs that you may have gone too far?"

This is a fabulous question Andrea, and it's definitely something that I've encountered in a lot of my client work, and particularly in the Take Off program.

Show notes in full are at: tashcorbin.com/254

Follow Tash on Facebook: https://facebook.com/tashcorbincoaching

Join the Heart-Centred Soul-Driven Entrepreneurs: https://facebook.com/groups/hcsde

Jan 17, 2021

In today's episode, I'm going to help you map your unique client attraction process and also see where it may be imbalanced and where it may be letting you down.

If you want to make attracting and converting your ideal clients simpler and easier, this is going to be a super juicy episode just for you.

I don't want to scare you off by using the word 'process' or 'system', but that is exactly what we are going to be working on in today's episode of the podcast.

We can get very overwhelmed by the words 'process' or 'system', but in essence, all this is, is the step by step process through which you bring in and convert your ideal clients into paying customers.

It's a very sexy process for us to be focused on, and hopefully the fact that it's going to help you grow your business is enough for you to overcome any resistance that you might have to implementing systems or processes.

Big newsflash for you here: Regardless of whether you do it as a system or process, you already have a client attraction process. Regardless of whether you call it that, regardless of what you decide goes into it or where you're focusing your energy and attention, if you are online trying to get clients and you're doing things to achieve that, then you already have a client attraction process.

The problem is that if you don't analyse it and look at it strategically, you could potentially be missing elements or focusing your energy and attention on parts of that process that are not the most important priority for you right now.

What we're going to do today is actually break down what a detailed client attraction process might look like.

I want to invite you to get out a pen and paper and take some notes on what activities you do at each stage of this process.

Show notes in full are at: https://tashcorbin.com/253

Follow Tash on Facebook: https://facebook.com/tashcorbincoaching

Join the Heart-Centred Soul-Driven Entrepreneurs: https://facebook.com/groups/hcsde

Jan 10, 2021

In today's episode, we're going to be talking about being totally OVER Facebook groups.

If you're over Facebook groups - if you're done with it and you just can't get it working for you - you are going to find this episode super helpful.

If you've been in Facebook groups quite consistently - you've tried to promote your business, grow an audience, connect with people and get some sales - but you're feeling so frustrated with it - you feel it's too hard, it's too much work and it's not going to happen - I want you to know that you are not alone.

I think every entrepreneur who ever discovers Facebook groups as a potential platform for making sales goes through the process of being really excited, and then maybe finding that it's either too much work or there just aren't enough results in order to justify the work that goes into being known in Facebook groups.

The most common issues that are raised with me about why someone might be totally over Facebook groups are:

  1. They feel as though there are the same people in all the groups and they're not making sales because of it.
  2. It feels like there's this huge pressure to be in all the groups every single day, and that's just too much time investment for them.
  3. They're in the groups but they don't really know what to say each day - how do you find something new to say to a different group every single day? Being able to create content or find things to post each day just feels as though they are scraping the bottom of the barrel.
  4. For some general reason, they just don't feel like being in Facebook groups is working for them as a business strategy.

Here's the thing (and it might be a tough thing for you to hear): Generally, if you are having trouble getting a platform to be effective for you to make sales for your business, the problem is not the platform.

Show notes in full are at: https://tashcorbin.com/252

Follow Tash on Facebook: https://facebook.com/tashcorbincoaching

Join the Heart-Centred Soul-Driven Entrepreneurs: https://facebook.com/groups/hcsde 

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